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Dynatrace RUM vs Google Analytics

melissa_hubbard
Organizer

Hey there...I'm reaching out to my fellow Dynatracers to get thoughts (while I research on my own as well). Does anyone have experience using both Google Analytics and Dynatrace RUM/UEM? I'm looking to compare/contrast the two products. There's some concern there's too much overhead to have 2 products measuring UI. I know the benefits of having Dynatrace - we can trace that user action all the way back through the infrastructure, but I'm not quite sure the benefits of having Google Analytics...so I was curious if anyone has experience using both and can explain to me why you'd want Google Analytics when you have Dynatrace RUM? Also, if you're aware of any synergies - i.e. can Dynatrace make use of Google Analytics tags to help identify/name user actions in a more business friendly manner???


2 REPLIES 2

We have environment where google analytics coexisting with rum because of client decision. Some far we didn’t faced performance issues because of this decision.

Sebastian


melissa_hubbard
Organizer

Just thought I'd update this post, with this article written a few days ago: https://www.dynatrace.com/news/blog/google-analytics-and-dynatrace-why-you-need-both/